For many celebrants, especially those just starting out, the idea of attending a wedding fayre can feel daunting. The cost, the time commitment, and the uncertainty of what to expect can all make it seem like an unnecessary expense. But the truth is, wedding fayres are one of the most powerful ways to get seen, get booked, and build valuable relationships in the industry. If you want to take your celebrant business from unknown to unmissable, here’s why saying ‘yes’ to wedding fayres is a smart move.
1. Visibility: Put Yourself in Front of Couples Who Are Actively Looking
Online marketing is essential, but nothing beats the impact of meeting potential clients in person. Wedding fayres give you a golden opportunity to showcase your personality, style, and passion directly to couples who are actively planning their big day. Many people don’t fully understand what a celebrant does until they have a conversation with one—this is your chance to educate, inspire, and make a lasting impression.
2. Networking: Connect with Other Wedding Suppliers
One of the biggest benefits of attending a wedding fayre isn’t just meeting couples—it’s building relationships with other suppliers. Photographers, florists, venue coordinators, and planners are all looking for trusted professionals to recommend. If you take the time to connect, you’ll create a network of referrals that can keep your business thriving. Many celebrants have built entire careers on strong supplier relationships!
3. Practice Makes Perfect: Hone Your Pitch & Confidence
If you’re new to being a celebrant, a wedding fayre is a fantastic place to practise talking about your services. Standing in front of couples and answering their questions will help you refine your messaging. It will boost your confidence, and you’ll learn what resonates most with potential clients. You’ll leave each fayre feeling more prepared for future enquiries and consultations.
4. A Cost-Effective Marketing Investment
Yes, there is a cost to attending wedding fayres. When you compare it to other forms of advertising, it’s one of the best value investments you can make. A single booking can more than cover your fayre fee. Many celebrants find that these events lead to multiple enquiries and bookings long after the event has ended. Several couples take home brochures and business cards, meaning you stay on their radar even if they don’t book immediately.
5. Stand Out in-person
When competing for attention online, it can be hard to cut through the noise. But at a wedding fayre, you have the chance to show couples who you are and what makes you unique. Whether it’s your personality, or the way you light up when talking about your work, face-to-face connection makes you memorable.
6. Get Inspired & Stay Up-to-Date with Trends
Attending a wedding fayre isn’t just about promoting yourself. It’s also a great way to see what’s trending in the industry. You’ll get a feel for what couples are looking for, discover fresh ideas, and pick up inspiration.
Top Tips for Making the Most of a Wedding Fayre
- Be Approachable. A warm smile and friendly conversation go a long way. Avoid sitting behind your stand—engage with people!
- Have Eye-Catching Materials. A beautifully designed brochure, business cards, and even a small display of ceremony elements can help attract attention.
- Follow Up. Don’t just hand out leaflets and hope for the best. Collect contact details (with permission!) and follow up with interested couples after the event.
- Network with Other Suppliers. Introduce yourself to other exhibitors. A simple chat could lead to valuable referrals in the future.
Must-Have Items for Your Stand at a Wedding Fayre
- A Beautifully Branded Table Display. Use a tablecloth in your brand colours, a stylish sign with your name and tagline, and a well-organised layout.
- Roller Banner or Backdrop. A professionally designed banner with stunning imagery and clear text about what you offer will help you stand out.
- High-Quality Brochures & Business Cards. Something couples can take home, featuring your services, testimonials, and contact details.
Interactive & Engaging Elements
- A ‘Ceremony Inspiration’ Table. Display a signing book, unity ceremony props (like a handfasting cord, sand ceremony jars, or a mini vow book), and other elements to spark curiosity.
- A ‘Write Your Own Vow’ Activity . Have a small chalkboard or paper where couples can write a fun vow and take a photo with it.
- A ‘Pick a Reading’ Game. Offer a selection of love readings in envelopes for couples to pick one. Make it an engaging way to showcase meaningful words.
- A Digital Photo Frame or Tablet Slideshow. Loop a video or slideshow of your ceremonies to show real moments of your work in action.
Fun & Memorable Extras
- Branded Freebies – Small items like bookmarks with love quotes, mini candles, or even sweets in personalised packaging.
- A Competition or Giveaway. Offer a chance to win a book of love poems, in exchange for their contact details.
- A Guestbook for Couples – Let them sign in with their name and wedding date so you can follow up personally.
Final Thoughts on attending wedding fayres
The most successful celebrants build their businesses by being visible, networking, and making real connections at events just like these. It’s an investment, yes—but one that can pay off in bookings, industry relationships, and long-term success.
Take a deep breath. Now step out from behind the screen. Get ready to show the world why you’re the celebrant they’ve been searching for!