In the first worksop in my Empower Series, for micro-business owners, I explored Finding Your Niche and Building an Irresistible Offer. I’m sharing the video of the workshop here, and also the links to the workbooks. The Empower Series is a FREE series of 90 minute online sessions, to help with your business start-up and growth. Finding Your Niche and Creating an Irresistible Offer is the first in the series.

Micro business owners: Struggling to clearly explain what you do—or build an offer people actually want?

You’re not alone. In a crowded market, clarity isn’t just helpful—it’s essential.
Join me for The Empower Series, designed to help micro business owners like you grow with focus and confidence.

Workshop #1: Finding Your Niche & Building an Irresistible Offer

What we’ll cover:
Why clarity beats creativity in business positioning
How to find your niche using the “3 P’s” framework
What makes an offer irresistible (and what doesn’t)
Live coaching + a downloadable worksheet to take action right away

Whether you’re refining your business model or launching something new, this session will help you sharpen your message and design offers that resonate.

You can join the next workshop, on Friday 27th June, by connecting with me on LinkedIn.

I mention a worksheet and I recommend you download it and print it off for use during the session.

I recommend pressing the ‘watch on YouTube Link for best quality of playback.

Enjoy the session,

Dinah